Imitation is the sincerest form of flattery
by Steve Humber
on 27/03/2019
Following on from another fantastic campaign created by Mother London for KFC called ‘Chicken Town’. Featuring ‘The Godfather’ of chicken Colonel Sanders driving down a typical UK high street in a red sedan, surveying the host of pretenders to the KFC throne with the backing music of with the Godfather playing over the action. The TV spot is reinforced in the press with full page adverts featuring the full A to Z of sequential letter triplets of chicken shop brands, all featuring the line: “Guys, we’re flattered.”
Discussing the new campaign, KFC UK’s chief marketing officer, Meghan Farren said: “It’s flattering to have this entire legion of imitators, and we wish every chicken shop out there the best of luck.
I thought it would be fun to highlight some of the cheekiest downright plagiaristic infringements of copyright from around the world
Header image courtesy of Mother London